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Cookies and how they benefit you

Our website uses cookies, as almost all websites do, to help provide you with the best experience we can. Cookies are small text files that are placed on your computer or mobile device when you browse websites.

We do not use cookies to:

  • Collect any personally identifiable information (without your express permission)
  • Collect any sensitive information (without your express permission)
  • Pass personal data to third parties

You can learn more about all the cookies we use below.

Our cookies help us:

  • Make our website work as you’d expect
  • Improve the speed/security of the site
  • Allows you to share pages with social networks like Facebook
  • Continuously improve our website for you
  • Make our marketing more efficient (ultimately helping us to offer the service we do at the price we do)

Social Website Cookies

So you can easily share our content on the likes of Facebook and Twitter, we have included sharing buttons on our site. Cookies are set by:

  • Twitter
  • Facebook
  • Google +
  • LinkedIn

The privacy implications on this will vary from social network to social network and will be dependent on the privacy settings you have chosen on these networks.

Visitor Statistics Cookies

We use cookies to compile visitor statistics, such as how many people have visited our website; what type of technology they are using (e.g. Mac or Windows, which helps to identify when our site isn’t working as it should for particular technologies); how long they spend on the site; what page they look at, etc. This helps us to continuously improve our website.

These programs also tell us how people reached this site (e.g. from a search engine) and whether they have been here before, helping us to put more money into developing our services for you instead of marketing spend.

Demandbase Javascript Use

We have a Demandbase JavaScript Tag active on our website which reads the following information from our visitors to identify the associated company:

  • IP address
  • Visitor X-Forwarded For (string if IPs)
  • Third-party IDs (cookie & non-cookie)
  • Page URL, Referrer, Timestamp, and User Agent (device type)

This data is mapped to accounts/companies and not individuals. Please see our Privacy Policy for details on the purpose of this information collection and how it’s used.


Turning Cookies Off

You can usually switch cookies off by adjusting your browser settings to stop it from accepting cookies. Doing so, however, will likely limit the functionality of our and a large proportion of the world’s websites as cookies are a standard part of most modern websites. It may be that your concerns around cookies relate to so-called ‘spyware’.

Rather than switching off cookies in your browser, you may find that anti-spyware software achieves the same objective by automatically deleting cookies considered to be invasive. if you’re determined to get rid of cookies, it’s as simple as fixing your browser settings.

Here’s how to do it from some of the most used browsers:

Mozilla-Firefox

Mozilla Firefox

To block cookies or change cookie settings in Firefox, select ‘options’ then choose ‘privacy’. Since Firefox accepts cookies by default, select “use custom settings for history”. This will bring up additional options where you can uncheck ‘accept cookies from sites’ or set exceptions, ‘accept third party cookies’, and decide how long cookies will be stored (till they expire, till you close the browser, or ask you every time). You can also see the list of stored cookies and delete those you don’t want manually. You also have the option of deleting all cookies either from the history window or the privacy window. Permissions for blocking or allowing cookies for single sites can also be set via the Permissions tab.

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. More specifically, we use cookies and other tracking technologies for the following purposes:

Targeting Cookies

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Targeting Cookies
Cookie Subgroup Cookies Cookies used Lifespan
company-target.com tuuid, tuuid_lu Third Party 729 Days, 729 Days
youtube.com YSC, VISITOR_INFO1_LIVE, VISITOR_PRIVACY_METADATA Third Party Session, 179 Days, 179 Days
doubleclick.net test_cookie, IDE Third Party A few seconds, 389 Days
linkedin.com lidc, li_sugr, UserMatchHistory, li_gc, AnalyticsSyncHistory, bcookie Third Party A few seconds, 89 Days, 29 Days, 722 Days, 29 Days, 730 Days
hubspot.com __cf_bm, _cfuvid Third Party A few seconds, Session
www.linkedin.com bscookie Third Party 730 Days
hsforms.net __cf_bm Third Party A few seconds
hsforms.com __cf_bm, _cfuvid Third Party A few seconds, Session

Functional Cookies

These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

Functional Cookies
Cookie Subgroup Cookies Cookies used Lifespan
node4.co.uk hubspotutk _gd############# First Party 179 Days, 730 Days

Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Performance Cookies
Cookie Subgroup Cookies Cookies used Lifespan
co.uk _hjTLDTest First Party Session
info.node4.co.uk __hssc First Party A few seconds
channel.node4.co.uk messagesUtk First Party 179 Days
node4.co.uk __hstc _ga _hjSessionUser_2267360 __hssrc _ga_xxxxxxxxxx _gclxxxx _hjSession_2267360 _gat _gid First Party 179 Days, 729 Days, 364 Days, Session, 729 Days, 89 Days, A few seconds, A few seconds, A few seconds
nr-data.net JSESSIONID Third Party Session

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

Strictly Necessary Cookies
Cookie Subgroup Cookies Cookies used Lifespan
channel.node4.co.uk __cfruid First Party Session
info.node4.co.uk __cf_bm First Party A few seconds
node4.co.uk wordpress_test_cookie wordpresspass_6d9b7478b9d31b9a967141e62b41fb59 wordpress_logged_in_6d9b7478b9d31b9a967141e62b41fb59 OptanonConsent wp-settings-0 wp-settings-time-0 wordpress_sec_ wordpress_xxxxxxxxxxxxxxxxxxxx wp-postpass_xxxxx NSC_O4-XFC-TTM-WJQ wordpressuser_6d9b7478b9d31b9a967141e62b41fb59 OptanonAlertBoxClosed _dc_gtm_UA-xxxxxxxx First Party Session, A few seconds, A few seconds, 364 Days, A few seconds, A few seconds, A few seconds, A few seconds, A few seconds, Session, A few seconds, 364 Days, A few seconds

Ready to modernise your infrastructure?

If you’d like to know more, our team of experts will be happy to help with your queries.

You can also call us on +44 345 123 2222